Rishi and Shubhi Are Redefining Collaboration with Concep

They started with paper and tape. New to New York and hungry for creative kin, Rishi and Shubhi printed flyers, mapped a route, and hit coffee shops until their legs ached. They posted an open invitation to meet other creatives and see what could happen. One hundred people RSVP’d. About seventy-five walked through the door. Name tags. A little nervous laughter. Strangers from different corners of the creative world filled the room. And for the first time, Rishi and Shubhi saw what would eventually become Concept come alive.

Concept is the platform they built for that exact electricity. It is a place where creatives can pitch a project, hop on someone else’s idea, and connect with people they actually want to work with. Not a directory. Not a resume stack. A living project board with real portfolios attached and a pathway from message to making. “We wanted connections to turn into real projects,” Shubhi said. “Projects as the medium to bring people together.” It’s a community built around ideas.